How to get customers forCross-border Shipping Compliance Software

Where to find cross-border e-commerce merchants in order to convert them to customers

The idea that helps Cross-border E-commerce merchants

Cross-border E-commerce merchants want to optimize their international shipping logistics. However, they can't get it because they find it challenging to navigate complex customs regulations.

Therefore, they need to use your solution, e.g. CustomsClear.

Cross-border Shipping Compliance Software : CustomsClear simplifies the process of complying with international customs regulations for Cross-border E-commerce merchants. It provides real-time guidance and documentation support, ensuring smooth deliveries across borders. Of course it is much better than the stuff from Easyship, or Shipstation!

How to find Cross-border E-commerce merchants

You can get insights about the pain points of cross-border e-commerce merchants if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where cross-border e-commerce merchants hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of cross-border e-commerce merchants, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Cross-border Shipping Compliance Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find cross-border e-commerce merchants

To get started, edit the values in the following 3 input fields and click “Search cross-border e-commerce merchants”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find cross-border e-commerce merchants and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like cross-border e-commerce merchants wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever cross-border e-commerce merchants complain about their pet peeve: They find it challenging to navigate complex customs regulations.
  • Good for you because this is something that you can solve with cross-border Shipping Compliance Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help cross-border e-commerce merchants to reach their goal: To optimize their international shipping logistics.

They will get to know, like and trust you. Eventually, they will buy your solution: Cross-border Shipping Compliance Software.


E-commerceDigital PaymentsCross-border Shipping Compliance Software

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