How to get customers forA Supplier Management Platform for B2B E-commerce

Where to find b2b e-commerce managers in order to convert them to customers

The idea that helps B2B E-commerce Managers

B2B E-commerce Managers want to streamline the procurement process. However, they can't get it because they struggle with identifying reliable suppliers and managing orders efficiently.

Therefore, they need to use your solution, e.g. SupplierConnect.

A Supplier Management Platform for B2B E-commerce : SupplierConnect is a comprehensive platform that helps B2B E-commerce managers identify reliable suppliers, manage orders efficiently, and streamline the procurement process. Of course it is much better than the stuff from Ariba Network, or Alibaba.com!

How to find B2B E-commerce Managers

You can get insights about the pain points of b2b e-commerce managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where b2b e-commerce managers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of b2b e-commerce managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: A Supplier Management Platform for B2B E-commerce.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find b2b e-commerce managers

To get started, edit the values in the following 3 input fields and click “Search b2b e-commerce managers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find b2b e-commerce managers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like b2b e-commerce managers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever b2b e-commerce managers complain about their pet peeve: They struggle with identifying reliable suppliers and managing orders efficiently.
Good for you because this is something that you can solve with a Supplier Management Platform for B2B E-commerce, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help b2b e-commerce managers to reach their goal: To streamline the procurement process.

They will get to know, like and trust you. Eventually, they will buy your solution: A Supplier Management Platform for B2B E-commerce.

Get your first customers now!

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