How to get customers forIntelligent Incident Response Analysis Software
Where to find incident response team in order to convert them to customers
The idea that helps Incident Response Team
Incident Response Team want to respond to security incidents promptly. However, they can't get it because they have difficulties in correlating and analyzing diverse security data sources.
Therefore, they need to use your solution, e.g. IncidentAnalyzer.
Intelligent Incident Response Analysis Software : IncidentAnalyzer integrates with multiple data sources to provide a unified view of security incidents. It leverages machine learning to analyze and prioritize threats for efficient response. Of course it is much better than the stuff from IBM Resilient, Splunk, or Rapid7!
How to find Incident Response Team
You can get insights about the pain points of incident response team if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where incident response team hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of incident response team, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Intelligent Incident Response Analysis Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find incident response team
To get started, edit the values in the following 3 input fields and click “Search incident response team”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find incident response team and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like incident response team wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever incident response team complain about their pet peeve: They have difficulties in correlating and analyzing diverse security data sources.
- Good for you because this is something that you can solve with intelligent Incident Response Analysis Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help incident response team to reach their goal: To respond to security incidents promptly.
They will get to know, like and trust you. Eventually, they will buy your solution: Intelligent Incident Response Analysis Software.
CybersecurityIncident Response and ForensicsIntelligent Incident Response Analysis Software
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