How to get customers forSustainability Assessment Tool for Infrastructure Development
Where to find infrastructure developers in order to convert them to customers
The idea that helps Infrastructure Developers
Infrastructure Developers want to identify cost-effective solutions for infrastructure projects. However, they can't get it because they struggle to assess the long-term sustainability and impact of their decisions.
Therefore, they need to use your solution, e.g. InfraSense.
Sustainability Assessment Tool for Infrastructure Development : InfraSense is a software solution that utilizes advanced algorithms and data analytics to assess the long-term sustainability and impact of infrastructure decisions. It provides valuable insights for developers to make informed and cost-effective choices. Of course it is much better than the stuff from Bentley Systems, or Autodesk!
How to find Infrastructure Developers
You can get insights about the pain points of infrastructure developers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where infrastructure developers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of infrastructure developers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Sustainability Assessment Tool for Infrastructure Development.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find infrastructure developers
To get started, edit the values in the following 3 input fields and click “Search infrastructure developers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find infrastructure developers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like infrastructure developers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever infrastructure developers complain about their pet peeve: They struggle to assess the long-term sustainability and impact of their decisions.
- Good for you because this is something that you can solve with sustainability Assessment Tool for Infrastructure Development, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help infrastructure developers to reach their goal: To identify cost-effective solutions for infrastructure projects.
They will get to know, like and trust you. Eventually, they will buy your solution: Sustainability Assessment Tool for Infrastructure Development.
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