How to get customers forDecentralized Finance Platform Finder

Where to find defi users in order to convert them to customers

The idea that helps DeFi users

DeFi users want to find the best decentralized finance platforms for their needs. However, they can't get it because they find it challenging to navigate the decentralized finance ecosystem and identify trustworthy platforms.

Therefore, they need to use your solution, e.g. DeFiScout.

Decentralized Finance Platform Finder : DeFiScout is an AI-powered platform that recommends the best DeFi platforms based on user preferences and risk tolerance, helping users discover new opportunities and minimize risks. Of course it is much better than the stuff from DeBank, or Zerion!

How to find DeFi users

You can get insights about the pain points of defi users if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where defi users hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of defi users, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Decentralized Finance Platform Finder.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find defi users

To get started, edit the values in the following 3 input fields and click “Search defi users”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find defi users and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like defi users wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever defi users complain about their pet peeve: They find it challenging to navigate the decentralized finance ecosystem and identify trustworthy platforms.
  • Good for you because this is something that you can solve with decentralized Finance Platform Finder, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help defi users to reach their goal: To find the best decentralized finance platforms for their needs.

They will get to know, like and trust you. Eventually, they will buy your solution: Decentralized Finance Platform Finder.

BlockchainDecentralized Finance (DeFi)Decentralized Finance Platform Finder

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