How to get customers forDeFi Project Discovery Platform

Where to find decentralized finance (defi) enthusiasts in order to convert them to customers

The idea that helps Decentralized Finance (DeFi) Enthusiasts

Decentralized Finance (DeFi) Enthusiasts want to discover new DeFi projects. However, they can't get it because they find it difficult to keep up with the rapidly evolving DeFi space.

Therefore, they need to use your solution, e.g. DeFi Discovery.

DeFi Project Discovery Platform : DeFi Discovery is a platform that curates and showcases the latest decentralized finance projects, enabling enthusiasts to stay informed and discover new opportunities. Of course it is much better than the stuff from DeFi Pulse, or DeBank!

How to find Decentralized Finance (DeFi) Enthusiasts

You can get insights about the pain points of decentralized finance (defi) enthusiasts if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where decentralized finance (defi) enthusiasts hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of decentralized finance (defi) enthusiasts, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: DeFi Project Discovery Platform.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find decentralized finance (defi) enthusiasts

To get started, edit the values in the following 3 input fields and click “Search decentralized finance (defi) enthusiasts”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find decentralized finance (defi) enthusiasts and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like decentralized finance (defi) enthusiasts wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever decentralized finance (defi) enthusiasts complain about their pet peeve: They find it difficult to keep up with the rapidly evolving DeFi space.
  • Good for you because this is something that you can solve with deFi Project Discovery Platform, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help decentralized finance (defi) enthusiasts to reach their goal: To discover new DeFi projects.

They will get to know, like and trust you. Eventually, they will buy your solution: DeFi Project Discovery Platform.


BlockchainDecentralized Finance (DeFi)DeFi Project Discovery Platform

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