How to get customers forRegulatory Navigator: Simplifying the Compliance Journey

Where to find medical device manufacturers in order to convert them to customers

The idea that helps Medical Device Manufacturers

Medical Device Manufacturers want to streamline the regulatory approval process for new medical devices. However, they can't get it because they struggle with understanding the complex regulatory requirements.

Therefore, they need to use your solution, e.g. Regulatory Navigator.

Regulatory Navigator: Simplifying the Compliance Journey : A software solution that guides medical device manufacturers through the regulatory approval process, providing step-by-step instructions and real-time updates on changes in regulations. Of course it is much better than the stuff from Complior, or RegDesk!

How to find Medical Device Manufacturers

You can get insights about the pain points of medical device manufacturers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where medical device manufacturers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of medical device manufacturers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Regulatory Navigator: Simplifying the Compliance Journey.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find medical device manufacturers

To get started, edit the values in the following 3 input fields and click “Search medical device manufacturers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find medical device manufacturers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like medical device manufacturers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever medical device manufacturers complain about their pet peeve: They struggle with understanding the complex regulatory requirements.
Good for you because this is something that you can solve with regulatory Navigator: Simplifying the Compliance Journey, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help medical device manufacturers to reach their goal: To streamline the regulatory approval process for new medical devices.

They will get to know, like and trust you. Eventually, they will buy your solution: Regulatory Navigator: Simplifying the Compliance Journey.

Get your first customers now!

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