How to get customers forSuppSelect Customization Platform

Where to find beauty enthusiasts in order to convert them to customers

The idea that helps Beauty Enthusiasts

Beauty Enthusiasts want to find the right beauty supplements for their specific needs. However, they can't get it because they struggle to navigate the overwhelming number of beauty supplement options available and determine which ones are truly effective.

Therefore, they need to use your solution, e.g. SuppSelect.

SuppSelect Customization Platform : An interactive platform that uses personal health data and preferences to recommend personalized beauty supplement regimens, helping users make informed decisions and achieve their wellness goals. Of course it is much better than the stuff from SuppAdvisor, or VitaMatch!

How to find Beauty Enthusiasts

You can get insights about the pain points of beauty enthusiasts if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where beauty enthusiasts hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of beauty enthusiasts, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: SuppSelect Customization Platform.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find beauty enthusiasts

To get started, edit the values in the following 3 input fields and click “Search beauty enthusiasts”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find beauty enthusiasts and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like beauty enthusiasts wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever beauty enthusiasts complain about their pet peeve: They struggle to navigate the overwhelming number of beauty supplement options available and determine which ones are truly effective.
  • Good for you because this is something that you can solve with suppSelect Customization Platform, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help beauty enthusiasts to reach their goal: To find the right beauty supplements for their specific needs.

They will get to know, like and trust you. Eventually, they will buy your solution: SuppSelect Customization Platform.


Beauty and CosmeticsBeauty SupplementsSuppSelect Customization Platform

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