How to get customers forVehicle Inventory Management Software

Where to find sales and distribution managers in order to convert them to customers

The idea that helps Sales and Distribution Managers

Sales and Distribution Managers want to efficiently track and manage vehicle inventory. However, they can't get it because they struggle to quickly identify the location and status of all vehicles on the lot.

Therefore, they need to use your solution, e.g. AutoTrack360.

Vehicle Inventory Management Software : AutoTrack360 is a comprehensive software solution that enables sales and distribution managers to digitally track and manage vehicle inventory in real-time. It provides detailed information on the location, status, and availability of each vehicle on the lot. Of course it is much better than the stuff from CarInventoryPro, or VehicleTrackMaster!

How to find Sales and Distribution Managers

You can get insights about the pain points of sales and distribution managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where sales and distribution managers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of sales and distribution managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Vehicle Inventory Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find sales and distribution managers

To get started, edit the values in the following 3 input fields and click “Search sales and distribution managers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find sales and distribution managers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like sales and distribution managers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever sales and distribution managers complain about their pet peeve: They struggle to quickly identify the location and status of all vehicles on the lot.
  • Good for you because this is something that you can solve with vehicle Inventory Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help sales and distribution managers to reach their goal: To efficiently track and manage vehicle inventory.

They will get to know, like and trust you. Eventually, they will buy your solution: Vehicle Inventory Management Software.


AutomotiveSales and DistributionVehicle Inventory Management Software

Related topics


Share this: