How to get customers forFashionForge - Fabric Sourcing and Management Tool

Where to find fashion designers in order to convert them to customers

The idea that helps Fashion Designers

Fashion Designers want to streamline the design and production process. However, they can't get it because they struggle with managing fabrics and materials sourcing.

Therefore, they need to use your solution, e.g. FashionForge.

FashionForge - Fabric Sourcing and Management Tool : FashionForge is a software solution that helps fashion designers source fabrics, manage materials inventory, and track supply chain processes, enabling them to streamline the design and production workflow efficiently. Of course it is much better than the stuff from Techpacker, Clothes Horse, or FIDM Fashion Club!

How to find Fashion Designers

You can get insights about the pain points of fashion designers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where fashion designers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of fashion designers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: FashionForge - Fabric Sourcing and Management Tool.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find fashion designers

To get started, edit the values in the following 3 input fields and click “Search fashion designers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find fashion designers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like fashion designers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever fashion designers complain about their pet peeve: They struggle with managing fabrics and materials sourcing.
  • Good for you because this is something that you can solve with fashionForge - Fabric Sourcing and Management Tool, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help fashion designers to reach their goal: To streamline the design and production process.

They will get to know, like and trust you. Eventually, they will buy your solution: FashionForge - Fabric Sourcing and Management Tool.


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