How to get customers forDigital Artwork Protection Software

Where to find digital artists in order to convert them to customers

The idea that helps Digital Artists

Digital Artists want to protect their digital artwork and prevent unauthorized use. However, they can't get it because they struggle with copyright enforcement and tracking the usage of their creations online.

Therefore, they need to use your solution, e.g. ArtGuardian.

Digital Artwork Protection Software : A copyright protection tool for digital artists that uses blockchain technology to securely track the ownership and usage of their artwork online. Of course it is much better than the stuff from Pixsy, or DigiRights!

How to find Digital Artists

You can get insights about the pain points of digital artists if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where digital artists hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of digital artists, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Digital Artwork Protection Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find digital artists

To get started, edit the values in the following 3 input fields and click “Search digital artists”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find digital artists and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like digital artists wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever digital artists complain about their pet peeve: They struggle with copyright enforcement and tracking the usage of their creations online.
  • Good for you because this is something that you can solve with digital Artwork Protection Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help digital artists to reach their goal: To protect their digital artwork and prevent unauthorized use.

They will get to know, like and trust you. Eventually, they will buy your solution: Digital Artwork Protection Software.

Art and DesignDigital ArtDigital Artwork Protection Software

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