How to get customers forCraftify: E-Commerce Platform for Crafts and Handmade Goods

Where to find crafts and handmade goods in order to convert them to customers

The idea that helps Crafts and Handmade Goods

Crafts and Handmade Goods want to expand their customer base and increase sales. However, they can't get it because they struggle to effectively market their products online.

Therefore, they need to use your solution, e.g. Craftify.

Craftify: E-Commerce Platform for Crafts and Handmade Goods : Craftify is an e-commerce platform tailored for craftspeople and makers to showcase and sell their handmade products. It offers customizable storefronts, integrated payment options, and marketing tools to reach a wider audience. Of course it is much better than the stuff from Etsy, Handmade at Amazon, or Big Cartel!

How to find Crafts and Handmade Goods

You can get insights about the pain points of crafts and handmade goods if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where crafts and handmade goods hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of crafts and handmade goods, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Craftify: E-Commerce Platform for Crafts and Handmade Goods.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find crafts and handmade goods

To get started, edit the values in the following 3 input fields and click “Search crafts and handmade goods”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find crafts and handmade goods and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like crafts and handmade goods wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever crafts and handmade goods complain about their pet peeve: They struggle to effectively market their products online.
  • Good for you because this is something that you can solve with craftify: E-Commerce Platform for Crafts and Handmade Goods, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help crafts and handmade goods to reach their goal: To expand their customer base and increase sales.

They will get to know, like and trust you. Eventually, they will buy your solution: Craftify: E-Commerce Platform for Crafts and Handmade Goods.


Art and DesignCrafts and Handmade GoodsCraftify: E-Commerce Platform for Crafts and Handmade Goods

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