How to get customers forLivestock Health Monitoring System

Where to find livestock farmers in order to convert them to customers

The idea that helps Livestock Farmers

Livestock Farmers want to improve animal health and productivity. However, they can't get it because they have difficulty monitoring individual animal welfare.

Therefore, they need to use your solution, e.g. HerdHealth.

Livestock Health Monitoring System : HerdHealth utilizes IoT tags and sensor technology to monitor individual animal health parameters in real-time, enabling livestock farmers to proactively manage animal welfare and improve productivity. Of course it is much better than the stuff from AnimalWatch Plus, or Livestock Guardian!

How to find Livestock Farmers

You can get insights about the pain points of livestock farmers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where livestock farmers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of livestock farmers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Livestock Health Monitoring System.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find livestock farmers

To get started, edit the values in the following 3 input fields and click “Search livestock farmers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find livestock farmers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like livestock farmers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever livestock farmers complain about their pet peeve: They have difficulty monitoring individual animal welfare.
  • Good for you because this is something that you can solve with livestock Health Monitoring System, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help livestock farmers to reach their goal: To improve animal health and productivity.

They will get to know, like and trust you. Eventually, they will buy your solution: Livestock Health Monitoring System.

AgricultureLivestock FarmingLivestock Health Monitoring System

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