How to get customers forSmart Greenhouse Irrigation System

Where to find horticulturists in order to convert them to customers

The idea that helps Horticulturists

Horticulturists want to reduce water consumption in greenhouse operations. However, they can't get it because they struggle to accurately monitor plant water requirements and irrigation efficiency.

Therefore, they need to use your solution, e.g. H2OGreen.

Smart Greenhouse Irrigation System : H2OGreen is a smart irrigation system specifically designed for greenhouse horticulturists to monitor plant water requirements, optimize irrigation schedules, and reduce water consumption. By utilizing IoT sensors and machine learning algorithms, horticulturists can achieve sustainable water management practices. Of course it is much better than the stuff from GreenIQ, TerraSentia, or AquaSpy!

How to find Horticulturists

You can get insights about the pain points of horticulturists if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where horticulturists hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of horticulturists, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Smart Greenhouse Irrigation System.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find horticulturists

To get started, edit the values in the following 3 input fields and click “Search horticulturists”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find horticulturists and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like horticulturists wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever horticulturists complain about their pet peeve: They struggle to accurately monitor plant water requirements and irrigation efficiency.
  • Good for you because this is something that you can solve with smart Greenhouse Irrigation System, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help horticulturists to reach their goal: To reduce water consumption in greenhouse operations.

They will get to know, like and trust you. Eventually, they will buy your solution: Smart Greenhouse Irrigation System.

AgricultureHorticultureSmart Greenhouse Irrigation System

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