How to get customers forPredictive Maintenance Tool for Farm Equipment

Where to find farm equipment managers in order to convert them to customers

The idea that helps Farm equipment managers

Farm equipment managers want to reduce downtime of farm equipment. However, they can't get it because they struggle with predictive maintenance.

Therefore, they need to use your solution, e.g. FarmGuard.

Predictive Maintenance Tool for Farm Equipment : FarmGuard is a software tool that uses predictive analytics to help farm equipment managers schedule maintenance tasks proactively, reducing downtime and improving operational efficiency. Of course it is much better than the stuff from AgriSync, or Farmobile!

How to find Farm equipment managers

You can get insights about the pain points of farm equipment managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where farm equipment managers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of farm equipment managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Predictive Maintenance Tool for Farm Equipment.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find farm equipment managers

To get started, edit the values in the following 3 input fields and click “Search farm equipment managers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find farm equipment managers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like farm equipment managers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever farm equipment managers complain about their pet peeve: They struggle with predictive maintenance.
  • Good for you because this is something that you can solve with predictive Maintenance Tool for Farm Equipment, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help farm equipment managers to reach their goal: To reduce downtime of farm equipment.

They will get to know, like and trust you. Eventually, they will buy your solution: Predictive Maintenance Tool for Farm Equipment.

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