How to get customers forEquipTrack: Agricultural Machinery Maintenance Software

Where to find agricultural machinery manufacturers in order to convert them to customers

The idea that helps Agricultural Machinery Manufacturers

Agricultural Machinery Manufacturers want to improve equipment maintenance and servicing. However, they can't get it because they struggle with tracking equipment usage and maintenance schedules.

Therefore, they need to use your solution, e.g. EquipTrack.

EquipTrack: Agricultural Machinery Maintenance Software : EquipTrack is a maintenance management software specifically designed for agricultural machinery manufacturers to track equipment usage, schedule maintenance, and optimize servicing operations. Of course it is much better than the stuff from AgDNA, AgriTrack, or Trimble!

How to find Agricultural Machinery Manufacturers

You can get insights about the pain points of agricultural machinery manufacturers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where agricultural machinery manufacturers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of agricultural machinery manufacturers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: EquipTrack: Agricultural Machinery Maintenance Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find agricultural machinery manufacturers

To get started, edit the values in the following 3 input fields and click “Search agricultural machinery manufacturers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find agricultural machinery manufacturers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like agricultural machinery manufacturers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever agricultural machinery manufacturers complain about their pet peeve: They struggle with tracking equipment usage and maintenance schedules.
  • Good for you because this is something that you can solve with equipTrack: Agricultural Machinery Maintenance Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help agricultural machinery manufacturers to reach their goal: To improve equipment maintenance and servicing.

They will get to know, like and trust you. Eventually, they will buy your solution: EquipTrack: Agricultural Machinery Maintenance Software.

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