How to get customers forPrecision Agriculture Decision Support Software
Where to find agronomists in order to convert them to customers
The idea that helps Agronomists
Agronomists want to optimize pesticide and fertilizer use. However, they can't get it because they struggle to analyze field data for precise application.
Therefore, they need to use your solution, e.g. FieldSense.
Precision Agriculture Decision Support Software : FieldSense is an advanced software solution that utilizes remote sensing and machine learning algorithms to analyze field data and recommend precise pesticide and fertilizer application rates for optimal crop growth. Of course it is much better than the stuff from FieldView, PrecisionHawk, or SST Software!
How to find Agronomists
You can get insights about the pain points of agronomists if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where agronomists hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of agronomists, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Precision Agriculture Decision Support Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find agronomists
To get started, edit the values in the following 3 input fields and click “Search agronomists”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find agronomists and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like agronomists wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever agronomists complain about their pet peeve: They struggle to analyze field data for precise application.
- Good for you because this is something that you can solve with precision Agriculture Decision Support Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help agronomists to reach their goal: To optimize pesticide and fertilizer use.
They will get to know, like and trust you. Eventually, they will buy your solution: Precision Agriculture Decision Support Software.
AgricultureAgrochemicalsPrecision Agriculture Decision Support Software
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