How to get customers forEquipment Inventory Management System

Where to find farm equipment dealers in order to convert them to customers

The idea that helps Farm Equipment Dealers

Farm Equipment Dealers want to streamline inventory management. However, they can't get it because they rely on manual processes to track equipment sales and maintenance.

Therefore, they need to use your solution, e.g. FarmTrack.

Equipment Inventory Management System : FarmTrack is a software solution that automates inventory tracking, sales, and maintenance for farm equipment dealers, providing real-time visibility into stock levels and customer orders. Of course it is much better than the stuff from AgriBay, FarmPro, or MachineLink!

How to find Farm Equipment Dealers

You can get insights about the pain points of farm equipment dealers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where farm equipment dealers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of farm equipment dealers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Equipment Inventory Management System.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find farm equipment dealers

To get started, edit the values in the following 3 input fields and click “Search farm equipment dealers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find farm equipment dealers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like farm equipment dealers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever farm equipment dealers complain about their pet peeve: They rely on manual processes to track equipment sales and maintenance.
  • Good for you because this is something that you can solve with equipment Inventory Management System, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help farm equipment dealers to reach their goal: To streamline inventory management.

They will get to know, like and trust you. Eventually, they will buy your solution: Equipment Inventory Management System.

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