How to get customers forSupply Chain Management Platform
Where to find agribusiness managers in order to convert them to customers
The idea that helps Agribusiness Managers
Agribusiness Managers want to streamline supply chain logistics. However, they can't get it because they struggle with tracking inventory and managing transportation efficiently.
Therefore, they need to use your solution, e.g. AgriTrack.
Supply Chain Management Platform : AgriTrack is a comprehensive supply chain management platform tailored for agribusinesses. It offers features such as inventory tracking, transportation optimization, and real-time shipment monitoring to streamline logistics operations. Of course it is much better than the stuff from AgriDigital, AgSquared, or AgriEdge!
How to find Agribusiness Managers
You can get insights about the pain points of agribusiness managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where agribusiness managers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of agribusiness managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Supply Chain Management Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find agribusiness managers
To get started, edit the values in the following 3 input fields and click “Search agribusiness managers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find agribusiness managers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like agribusiness managers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever agribusiness managers complain about their pet peeve: They struggle with tracking inventory and managing transportation efficiently.
- Good for you because this is something that you can solve with supply Chain Management Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help agribusiness managers to reach their goal: To streamline supply chain logistics.
They will get to know, like and trust you. Eventually, they will buy your solution: Supply Chain Management Platform.
AgricultureAgribusinessSupply Chain Management Platform
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